Professor gives an explosive rant against pomegranates, why it went viral!

Professor gives an explosive rant against pomegranates, why it went viral!

October 13, 2017

How a professor taught us to go viral from a pomegranate rant!

A very angry college professor yells at the top of her lungs to a very bored class and goes viral! Here is what we can learn about going how this "angry" teacher ranting about a pomegranate is going viral.

It started just like a regular day. Twitter user Luke Jonasson reposted the video from the popular Meninist account writing, “Best day of class I’ve had, DMACC pride baby Go Bears.”DMACC probably refers to Des Moines Area Community College.


The psychology professor exclaims, “No pomegranates, no pomegranates! She continues on with the rant, doing this to draw out more emotion from the sleepy class.Many people speculated that the teacher was having a breakdown, another student clarified on the situation. He said, “It was a development psychology class. It’s how to not teach kids to dislike like something,” he stated. It definitely helps put things into perspective.According to 

Martino explained she was discussing how meaningless the word “no” was. Her example was refusing pomegranates to the class was akin to telling your children not to do drugs. When you just refuse them, rather than talking about them, it highlights the subject in their heads without giving them any helpful context.

“Before making a big deal about it the students were not thinking about [pomegranates],” Martino stated to IBT. “Afterward they sure were! Tell your kids what to think about and just skip the “no” part.

So, how did this professor's video go viral?

This clever teacher taught her students a valuable lesson but also showed us one as well. Let's break down how and why this video went viral below in 4 steps below.  

1. Answers Questions or Evokes Emotion

The main thing about this video is the content of it, we will talk about distribution later. This video is entertaining but is most shocking. This video pulls you in from the first seconds you hear a teacher starts yelling at the top of her lungs. You're automatically pulled into the video and want to see more.

2. Title, description and video thumbnail are compelling.

When you first take a look at the video you see a professor and caption saying no pomegranates. Automatically your brain finds no correlation between these two items, so curiosity ensues. You want to know how can these two things relate to each other. This pushes you to see the video.

3. The video is short but packs a compelling punch.

This is a short and sweet video only 29 seconds long. When living in a busy society, and a fast-paced one you only have a few seconds to look at your phone. This is true for most people. If your video is too long and your audience doesn't have the time they may never see the video.

4.Sharing and getting shared.

This video went viral on Reddit. Submit your videos to relevant media outlets, those who will find your content valuable for their audience will be happy to share. There are many new aggregation sites like Reddit, Digg, Fark, StumbleUpon, and so much more. Once people start watching your videos on other sites, they start sharing it with others. It only takes one large account with many followers to repost your video for you to take off.

Hope this information was useful to you and can help you get more views. If you think this article will be helpful to anyone else, please share.